Samsung is the most popular Android smartphone maker globally, but my biggest problem with the company is that its flagship phones receive few hardware upgrades compared to rivals. Don’t believe me? The Galaxy S25 and S25 Plus have new processors, but offer the same charging and camera specs as the Galaxy S22 and S22 Plus. Even the Galaxy S25 Ultra merely offers a new processor, ultrawide camera, and Gorilla Glass, but sticks with the same battery and charging tech as its predecessors.
This can be frustrating for Samsung fans and general smartphone consumers, especially as manufacturers like Xiaomi, OPPO, vivo, and OnePlus routinely offer exciting upgrades. But with all of this in mind, we can think of a few reasons why Samsung seldom offers big upgrades for its phones.
